Experts also tell us 14,500 tons of chips are eaten along with that guacamole. We recommend warming tortilla chips on a baking sheet in a 300 degree oven for a few minutes just before serving. They’ll be irresistible.

The average number of people at a Super Bowl party is 17. Good thing our chili recipe is easy to double.

5% of Americans will watch the game alone. So you’ll only need the fixings for 1 recipe of Spicy Beer on the Rocks. But buy extra ingredients—your friends are sure to come when they know what you are making.

Of the top 10 most watched television programs of all time, 9 of them are Super Bowls.

The Super Bowl is measured in Roman numerals because a football season runs the span over two calendar years. This year the season began in 2009 and ends in 2010.

Over 700,000 footballs are produced annually for official NFL use and 72 of them are used for the Super Bowl. We prefer our pigskin deep-fried—think chicharron!

Super Bowl Sunday is the biggest winter grilling day of the year. Our chili is even better if you brown the pork and beef on the grill (then skip the stove-top browning step).

Super Bowl fans spend more than $50 million on food during the 4 days prior to the super bowl. Good thing Frontera salsa and chips are on special sales at most stores nationwide.